The Indian seafood industry is recalibrating its export strategy following the United States’ decision to increase reciprocal tariffs on Indian seafood from 25% to as high as 50%. The move, which poses a significant challenge to one of India’s most lucrative export segments, has prompted the government to urge exporters to diversify their markets, improve product value, and strengthen packaging standards.
Key Data – India’s Response to US Seafood Tariff Hike
| Indicator | Details |
|---|---|
| US Tariff Change | Increased from 25% to up to 50% |
| Alternative Markets Suggested | EU, Japan, South Korea, UK, Russia, Australia, West Asia, Southeast Asia |
| Focus Areas for Exporters | Value addition, premium packaging |
| Funding Support | Fishery Infrastructure Development Fund for processing & packaging upgrades |
| Institutional Support | MPEDA to assist exporters in major producing states |
| Government Program Integration | Suggestions to be included in PMMSY |
| Fishing Guidelines | Drafting rules for high seas & EEZ fishing (focus on tuna) |
| Stakeholder Participation | 50+ exporters & state representatives in strategy meeting |
| PM’s Assurance | No compromise on farmers’ interests |
Diversifying Markets to Reduce Risk
To offset the impact of the US tariff hike, the government is urging seafood exporters to expand into new markets, including the EU, Japan, South Korea, the UK, Russia, Australia, West Asia, and Southeast Asia. This strategy aims to distribute export risks and reduce dependency on a single dominant buyer.
Enhancing Product Competitiveness
Exporters are being encouraged to increase value addition and improve packaging quality before approaching these new markets. The Fishery Infrastructure Development Fund is available to support upgrades in processing facilities, enabling exporters to meet international quality and sustainability standards.
Institutional and Policy Support
The Marine Products Export Development Authority (MPEDA) will work closely with exporters in major producing states to prepare them for market diversification. Suggestions from stakeholders are also being considered for inclusion in the Pradhan Mantri Matsya Sampada Yojana (PMMSY), ensuring that sector-specific needs are addressed.
Expanding Fishing Horizons
The government is finalizing draft guidelines for fishing in high seas and Exclusive Economic Zones, with a focus on tuna fishing in select areas, aiming to boost catch potential and product variety for global markets.
Unified Industry Response
More than 50 exporters and state representatives participated in a strategy meeting, reflecting a united approach to addressing the challenges posed by the US tariffs. The Prime Minister has reaffirmed that while exporters seek new markets, the interests of Indian farmers will remain a top priority.
Glottis Limited 
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